CHALLENGE: Customers were having difficulty following along during complex demos and competitive RFP pitches, potentially reducing the effectiveness of presentations and risking losing deals to competitors.

SOLUTION: Introduced printed demo interaction map booklets that matched the demo flow to the customer's use cases, allowing customers to follow along and take notes throughout presentations.

RESULTS: This innovation was instrumental in closing numerous customers, including a $400k win with Novant Health where the customer specifically cited the solution as being thoughtful of their needs and project requirements.